Dobiz AI

Architectural Dossier

Dobiz AI (ai.dobiz.studio) is a production SaaS platform engineered to solve the content production bottleneck for Hebrew-speaking businesses, marketers, and digital agencies.

The Operational Challenge

Hebrew-speaking businesses frequently struggle to produce consistent, high-converting marketing copy. Many lack the time or writing resources, while generic English-centric LLM tools typically produce awkward, robotic phrasing that ignores Israeli cultural context, business nuances, and Hebrew grammar conventions.

The Product Concept & Capabilities

An AI-powered SaaS that guides users through structured input workflows to generate high-fidelity Hebrew content across multiple business formats:

• Multiformat Business Content: Social media posts (LinkedIn, Facebook, Instagram), long-form website articles, ad copy, podcast outlines, and video scripts for Reels and TikTok.
• Tone & Context Adaptation: Integrates tailored business research context, target audience personas, and adjustable brand voice guidelines.
• Workflow Tools: Built-in content history, token-based usage metering, 1-click copying, in-place editing, sharing, regeneration, and dark/light UI themes.

Technical Architecture & Leadership

As Co-Founder and Technical Lead, Dmitry architected and delivered the product from concept through production:

• Full-Stack SaaS Architecture: Engineered with Next.js, Supabase for authentication and relational data storage, Node.js runtime, and direct integration with modern LLM APIs.
• Structured Prompt Design: Developed proprietary prompt engineering pipelines ensuring natural, publication-ready Hebrew with minimal manual editing required.
• High-Velocity Execution: Transitioned from initial MVP prototyping directly into a scalable, token-metered production system.